🎨 Color Picker
Pick perfect colors with HEX, RGB, HSL & CMYK codes!
🎯 Color Selector
📋 Color Codes
🌈 Color Palettes
🌅 Gradient Generator
💾 Saved Colors (0)
🎨 Complete Color Picker Guide (2025)
What is a Color Picker?
A color picker is a digital tool that allows you to select, generate, and convert colors across multiple formats including HEX, RGB, HSL, HSV, and CMYK. Color pickers are essential for web designers, graphic designers, UI/UX professionals, digital artists, and developers who need precise color codes for websites, applications, branding, and design projects. Our online color picker provides instant access to all major color formats, palette generation, gradient creation, and color saving capabilities - completely free and directly in your browser.
Understanding Color Formats
HEX (Hexadecimal):
- Format: #RRGGBB (e.g., #e74c3c)
- Range: 00-FF per channel (0-255 in decimal)
- Total Colors: 16,777,216 possible combinations
- Best For: HTML/CSS, web design, most web applications
- Example: #ff0000 = pure red, #00ff00 = pure green, #0000ff = pure blue
- Short Form: Can be abbreviated if digits repeat: #fff = #ffffff (white)
RGB (Red Green Blue):
- Format: rgb(R, G, B) where each value is 0-255
- How it Works: Additive color model - combines light
- Best For: Digital screens, CSS, programming, image editing
- Example: rgb(231, 76, 60) = #e74c3c
- RGBA Variant: Includes alpha (transparency): rgba(231, 76, 60, 0.5) = 50% transparent red
- Science: Matches how screens emit light through red, green, and blue subpixels
HSL (Hue Saturation Lightness):
- Format: hsl(H, S%, L%) - Hue (0-360°), Saturation (0-100%), Lightness (0-100%)
- Hue: 0°/360° = Red, 120° = Green, 240° = Blue
- Saturation: 0% = grayscale, 100% = full color
- Lightness: 0% = black, 50% = pure color, 100% = white
- Best For: Human-intuitive color selection, creating variations
- Example: hsl(6, 78%, 57%) = #e74c3c
HSV/HSB (Hue Saturation Value/Brightness):
- Format: hsv(H, S%, V%) - Similar to HSL but different lightness model
- Value/Brightness: 0% = black, 100% = full brightness
- Best For: Design software (Photoshop, Illustrator), color theory
- Difference from HSL: Value describes brightness of the color itself, not mixing with white/black
CMYK (Cyan Magenta Yellow Black):
- Format: cmyk(C%, M%, Y%, K%) - each 0-100%
- How it Works: Subtractive color model - absorbs light
- Best For: Print design, physical media, professional printing
- Example: cmyk(0%, 67%, 74%, 9%) ≈ #e74c3c
- Important: Screen (RGB) and print (CMYK) colors don't match perfectly - always proof print colors
Color Format Comparison Table
| Format | Example | Use Case | Pros | Cons |
|---|---|---|---|---|
| HEX | #e74c3c | Web/CSS | Compact, widely supported, copy-paste easy | Not human-readable, no transparency (unless 8-digit) |
| RGB | rgb(231, 76, 60) | Web/Programming | Intuitive, supports transparency (RGBA) | Longer syntax, harder to predict results |
| HSL | hsl(6, 78%, 57%) | Design/Variations | Human-friendly, easy to create shades/tints | Less commonly memorized by designers |
| HSV | hsv(6, 74%, 91%) | Design Software | Natural color selection in pickers | Not CSS-compatible, software-specific |
| CMYK | cmyk(0, 67, 74, 9) | Print-accurate, industry standard | Not for screens, conversion lossy |
How to Use Our Color Picker
Method 1: Visual Color Selection
- Click the large color display area or the color picker square
- Use your browser's native color picker to choose a color
- All color codes update automatically across all formats
Method 2: RGB Sliders
- Adjust Red, Green, and Blue sliders (0-255)
- See real-time color changes as you slide
- Perfect for fine-tuning specific color channels
Method 3: Direct HEX Input
- Type or paste any HEX code into the input field
- System automatically converts to all other formats
- Supports both 3-digit (#fff) and 6-digit (#ffffff) formats
Method 4: Random Color Generator
- Click "Random" to generate a random color
- Great for inspiration and exploring new color combinations
- Keep clicking until you find something you like
Color Palette Types Explained
1. Shades & Tints:
- Tints: Adding white to a color (lighter versions)
- Shades: Adding black to a color (darker versions)
- Tones: Adding gray to a color (muted versions)
- Use: Creating depth, hover states, disabled buttons, backgrounds
- Example: From #e74c3c → lighter tints for hover, darker shades for active state
2. Complementary Colors:
- Definition: Colors opposite on the color wheel (180° apart)
- Formula: Rotate hue by 180 degrees
- Effect: Maximum contrast, vibrant combinations
- Use: Call-to-action buttons, highlighting important elements
- Example: Red (#e74c3c) ↔ Cyan (#3ce7c8)
- Warning: Can be overwhelming if overused - use one as dominant, other as accent
3. Analogous Colors:
- Definition: Colors next to each other on the color wheel (±30°)
- Effect: Harmonious, pleasing, natural-looking
- Use: Backgrounds, gradients, creating mood
- Example: Red (#e74c3c) + Orange (#e7763c) + Red-Orange
- Tip: Choose one dominant color and use others as accents
4. Triadic Colors:
- Definition: Three colors evenly spaced on color wheel (120° apart)
- Effect: Vibrant, balanced, dynamic
- Use: Colorful designs, playful brands, children's content
- Example: Red (#e74c3c) + Green + Blue
- Tip: Use one primary, others as accents for balance
5. Tetradic/Square Colors:
- Definition: Four colors evenly spaced (90° apart)
- Effect: Rich, complex, diverse palette
- Use: Illustrations, complex interfaces, brand systems
- Example: Red + Yellow-Green + Cyan + Purple
- Challenge: Hardest to balance - be careful with proportions
Color Psychology in Design
| Color | Psychological Effect | Common Uses | Brands |
|---|---|---|---|
| Red | Energy, passion, urgency, excitement, danger | Sales, food, calls-to-action, alerts | Coca-Cola, YouTube, Netflix |
| Blue | Trust, calm, professionalism, security | Corporate, finance, healthcare, tech | Facebook, Twitter, PayPal, IBM |
| Green | Growth, health, nature, wealth, harmony | Environment, finance, health, organic | Starbucks, Whole Foods, Spotify |
| Orange | Creativity, enthusiasm, warmth, confidence | Food, entertainment, calls-to-action | Amazon, Nickelodeon, Fanta |
| Purple | Luxury, wisdom, creativity, royalty | Beauty, luxury brands, creative fields | Yahoo, Hallmark, Twitch |
| Yellow | Happiness, optimism, attention, caution | Children, food, warnings, highlights | McDonald's, Snapchat, IKEA |
| Black | Sophistication, elegance, power, mystery | Luxury, fashion, premium products | Chanel, Nike, Apple |
| White | Purity, simplicity, cleanliness, modernity | Minimalist design, healthcare, tech | Apple, Tesla, Google (accents) |
Web Accessibility & Color Contrast
WCAG (Web Content Accessibility Guidelines) Standards:
| Level | Normal Text | Large Text | Use Case |
|---|---|---|---|
| AA (Minimum) | 4.5:1 | 3:1 | Standard websites, most applications |
| AAA (Enhanced) | 7:1 | 4.5:1 | Government, healthcare, high accessibility needs |
Accessible Color Combinations:
- Dark on Light: #000000 on #FFFFFF = 21:1 (perfect)
- White on Blue: #FFFFFF on #0000FF = 8.6:1 (AAA)
- White on Red: #FFFFFF on #FF0000 = 4:1 (fails AA for normal text)
- Black on Yellow: #000000 on #FFFF00 = 19.6:1 (AAA)
Tips for Accessible Color Use:
- Don't rely on color alone to convey information (use icons, text labels)
- Test with color blindness simulators (8% of men have some form)
- Provide sufficient contrast for all text and UI elements
- Use patterns/textures in addition to color in charts/graphs
- Avoid red-green combinations (most common color blindness)
Gradient Best Practices
When to Use Gradients:
- Backgrounds: Add depth without overwhelming content
- Buttons: Create dimension and visual interest
- Headers: Draw attention to hero sections
- Cards: Subtle gradients add premium feel
- Overlays: Improve text readability over images
Gradient Design Tips:
- Use Similar Hues: Stay within 30-60° on color wheel for smooth transitions
- Avoid Dead Zones: RGB gradients can create muddy middle colors - use HSL for smoother gradients
- Angle Matters: 45° and 135° diagonals feel most natural
- Subtle is Better: Small lightness differences (10-20%) look more professional
- Test Readability: Ensure text remains readable across entire gradient
Popular Gradient Styles (2025):
- Duotone: Two contrasting colors (e.g., cyan to purple)
- Sunset: Warm colors (orange → pink → purple)
- Ocean: Cool colors (blue → teal → green)
- Metallic: Gray tones with highlights
- Mesh Gradients: Multi-point gradients (CSS not fully supported yet)
Common Color Mistakes to Avoid
- Too Many Colors: Stick to 2-3 primary colors + neutrals. More creates chaos
- Poor Contrast: Light gray on white is unreadable - always check contrast ratios
- Ignoring Accessibility: 15% of users have vision impairments
- Using Pure Black: #000000 looks harsh - use #1a1a1a or #333333 instead
- Screen vs Print: RGB colors look different in CMYK print - always proof
- Trend Chasing: Pick timeless colors for brand, trendy for campaigns
- Cultural Insensitivity: Red = danger in West, celebration in China
- Forgetting Context: Blue works for tech, not necessarily for food brands
Color Tools & Workflows
Designer Workflow:
- Start with brand/mood → pick 1-2 primary colors
- Generate complementary/analogous palettes
- Create shades/tints for variations (5-10 per color)
- Test accessibility with contrast checkers
- Save palette and document in style guide
- Export HEX/RGB for web, CMYK for print
Developer Workflow:
- Receive design with color codes
- Use color picker to verify exact codes
- Set up CSS variables for consistency
- Generate shades programmatically if needed
- Test on multiple screens/devices
- Run accessibility audits
Frequently Asked Questions
Q: What's the difference between HEX and RGB?
A: They represent the same colors differently. HEX uses hexadecimal notation (#e74c3c), while RGB uses decimal (rgb(231, 76, 60)). Both describe the same red-green-blue color components. HEX is more compact, RGB is more human-readable.
Q: How many colors can be displayed?
A: 16,777,216 colors in RGB/HEX. This is calculated as 256 × 256 × 256 (256 values each for red, green, blue).
Q: Why do colors look different on my phone vs computer?
A: Different screens use different display technologies (LCD, OLED, calibration). Colors also vary based on brightness, viewing angle, and ambient light. This is why professional designers calibrate monitors.
Q: What does "web-safe" colors mean?
A: Legacy term from the 1990s when monitors could only display 216 colors reliably. Modern screens support millions of colors, so this is no longer relevant.
Q: Can I copyright a color?
A: Generally no, but specific color uses in branding can be trademarked (e.g., Tiffany Blue, UPS Brown). The color itself can't be owned, but its association with a brand in specific contexts can be protected.
Q: Should I use HSL or RGB?
A: HSL is better for creating color variations (shades/tints) because you can adjust lightness/saturation independently. RGB is better for pixel-perfect color matching. Use whichever fits your workflow.
Q: How do I pick colors that work together?
A: Use color theory - complementary for contrast, analogous for harmony, triadic for balance. Or use our palette generator which automatically creates harmonious combinations based on your base color.
Q: What's the best color for call-to-action buttons?
A: Red and orange create urgency and have high conversion rates, but the best color contrasts with your overall design while matching your brand. Test different options (A/B testing) for your specific audience.
Q: How do I convert HEX to RGB manually?
A: Split HEX into pairs: #e74c3c = e7, 4c, 3c. Convert each from hexadecimal to decimal: e7=231, 4c=76, 3c=60. Result: rgb(231, 76, 60). Our tool does this automatically!
Q: Why does my gradient look muddy in the middle?
A: This happens when transitioning between colors far apart on the color wheel in RGB space. The middle mixes all three channels. Solution: Use HSL gradients or add midpoint colors to control the transition.
Color Naming & Fun Facts
- There are 16.7 million possible colors, but humans can distinguish only about 10 million
- The most popular web colors: Blue (#0000FF), Black (#000000), White (#FFFFFF), Red (#FF0000)
- "Rebeccapurple" (#663399) is a CSS color named after Rebecca Meyer, who passed away at age 6
- Vantablack absorbs 99.96% of light - the darkest material ever made (not a digital color!)
- The eye has about 6-7 million cone cells for color vision
- Tetrachromats (very rare) can see 100 million colors - most are women
- Blue is the world's favorite color (40% of people globally)
- The CSS specification includes 140 named colors (e.g., "tomato", "cornflowerblue")
Pro Tips for Designers
- 60-30-10 Rule: 60% dominant color, 30% secondary, 10% accent
- Color Temperature: Warm colors (red/orange/yellow) advance, cool colors (blue/green/purple) recede
- Save Swatches: Build a library of color combinations you like for future reference
- Context is King: A color that works for tech might fail for healthcare - always consider industry
- Test in Grayscale: Good designs work in black & white too - color should enhance, not carry, the design
- Mobile Matters: Colors appear different on small screens in bright sunlight
- Print Proofs: Always print test pages before mass production - screens lie
- Emotional Design: Colors evoke emotions - use this intentionally to guide user feelings
